Saturday 25 August 2007

The Secret to Abundance

by Caterina Christakos


Many people ask me what is the secret to creating abundance. And this is a valid question but a better question is how to change your life and your finances permanently. You can create a successful business online or offline but if your mental attitude and thought processes are not in alignment then that success probably won't last.

Most people fail with their online business. Here is the way that most people go about setting up their new business:

1) They have an idea 2) They grab a domain name 3) They slap up a website or spend months building a website 4) They throw money at it. 5) They pray for success.

They have absolutely not focus and no idea why they are doing what they are doing.

Here is the correct way to create a profitable online business:

1) Sit down and really think about what you want to achieve. Be specific. Ex. I want an online cash machine that produces $10,000 or more a month. Visualize it. How will it feel, sound and look. This goal must be real to you.

2) Do a bit of research on what businesses are out there and more importantly what can be done in that niche to differentiate you.

Now look at your monetary goal and work from achieving that goal backward. Ex. You could sell a $5 product but you would have to sell 2000 of them a month to reach your goal. Or you could sell a $500 product and only have to sell twenty. Which seems more doable? What is the easiest way to reach your goal?

3) Research the niche by doing some on line keyword research. Are you going for a big niche like work at home opportunities or a smaller niche like individuals looking for resell rights? What products are currently available in that niche, in the price range that you are looking for?

4) Put your best keywords in your domain name, title tags, metatags and content.

5) Come up with valuable content. People come online to get information not to buy. They buy after you have built trust by giving them information that they can use and solutions to their problems. This content should be placed on your site, in your blog and in the articles that you blast out.

6) Build rapport with a free follow up newsletter. Hint this is also where you can keep presenting your offer to them and even present bigger offers to them.

7) Brand yourself online with free articles, banner ads, ppc, fresh content, blogs, etc... You need to be known as an expert in your field.

8) Have a consistent marketing plan. Pick four marketing tools that you will use on a daily, weekly, monthly and yearly basis. And actually stick to that plan.

9) Track your ad campaigns. There are a ton of link tracking software programs out there. Use them to see where your ad revenue is used most effectively. Cancel ad campaigns that are simply sucking your money away.

10) Delegate the tasks that take the most time but bring in little to no direct revenue. Ex. Hire a personal assistant to handle customer service questions. You need to spend your time marketing and creating new streams of income. That is your job. Delegate the rest.

And that is the secret to creating any type of successful business and how to build a life full of abundance. It isn't rocket science. You just need to know where you want to go and keep moving forward until you get there.

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